Based in London, Create in Colour is a boutique Influencer Management Agency committed to transforming the way brands connect with their audiences through the power of authentic storytelling and strategic partnerships. Our mission is to champion a broad spectrum of creators who resonate with real people. Our approach is data-driven and creatively inspired, allowing us to deliver campaigns that are innovative and measurable in their success.
CEO
Nancy Oloaye
Hailing from Toronto, Canada, Nancy Olaoye is a Co-founder and Director at Create in Colour Agency. She leads business development, growth, and strategic initiatives for creators and brands. With over a decade of global marketing and branding experience across three continents and various sectors, Nancy is a dynamic and results-driven professional.
Prior to founding Create in Colour, she managed social strategy for major brands like Microsoft, Toshiba, and Tim Horton’s. As an Influencer Manager, she significantly boosted EduTuber Alexa Polidoro's online course revenue by over 140% in just three years. An influencer in her own right, Nancy has partnered with notable brands, including Sweaty Betty in the UK.
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COO
Kafi Wright
Kafi Wright is the Co-Founder and COO of Create In Colour and was born and raised in Trinidad and Tobago. She has a Bachelor's degree in International Business and Marketing from the USA and a Master of Science in International Marketing from London.
Kafi’s career spans roles such as Head of Marketing at an EdTech company, where she led digital campaigns that boosted brand awareness and steadily increased sales; Brand Manager in e-commerce, where she refined brand strategies through market research; and Social Media Manager for a BioTech company, where she crafted innovative strategies that elevated brand visibility and engagement.
CMO
Shakira Akinjobi
Shakira is a Co-Founder and CMO at Create in Colour, specialising in crafting innovative influencer strategies for brands and talent, with rich digital, social and content experience spanning over a decade at Global firms including WPP, Dentsu and Publicis.
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Shakira's expertise extends to leading influencer programmes across the Travel, Lifestyle, FMCG and Luxury sectors. Notably, she has produced global influencer strategies for brands including BMW, Expedia, Danone, and Wimbledon, procuring local and international talent partnerships. A passionate advocate for influencer marketing, she was recognised in Campaigns Faces to Watch, 2020.
Ready to Create in Colour?
Let's Connect: talent@createincolour.com